VAUDE Academy for sustainable management

Share knowledge. Move more.

About us

Our Philosophy

Sustainable management makes companies fit for the future, economically successful and is a decisive approach to solving the problem of not exceeding our planetary boundaries. Therefore, it is important that as many companies as possible operate in an environmentally friendly and fair manner.

VAUDE has made environmentally friendly and fair business its core business and has been working consistently for over a decade to transform the company holistically and systematically. We pass on this knowledge and our experience:

  • We accompany and advise companies and organizations in the transformation process to sustainable business.
  • We pass on our experience and expertise on fair and environmentally friendly business practices to schools, universities, voluntary and non-profit associations and initiatives.
  • We want to motivate people to work for sustainability in their sphere of influence.


"The mission of the VAUDE Academy is to multiply sustainable business beyond VAUDE."

Lisa Fiedler, Head of VAUDE Academy


We are building the VAUDE Academy as a social business. This means: We use the fees that we receive for accompanying and transferring knowledge to companies to finance and further expand our educational offerings for schools, universities, voluntary and non-profit associations and initiatives.

The establishment of the VAUDE Academy is supported by the German Federal Environment Foundation in a two-year funding project starting at the end of May 2020. Our objective is to ensure that the VAUDE Academy continues to cover its costs after the funding period.

About us

Our team

Our interdisciplinary team of business economists, pioneers for innovative and new material technologies, environmental management and experts for social standards and global supply chains has long-standing expertise in ecology, social justice, management approaches and reporting systems.

Dr. Antje von Dewitz

Managing Director VAUDE 

#transformation #strategy #leadership #culture of trust #innovation #management systems

January Lorch

Member of the Executive Board, Head of Sales & Head of the VAUDE CSR team 

#transformation #strategy #leadership #culture of trust #innovation #management systems

Lisa Fiedler

Head of the VAUDE Academy & member of the VAUDE CSR team

#transformation #strategy #culture of trust #innovation #numbers #management systems

Bettina Roth

Head of Quality Management & CSR Supply Chain, member of the VAUDE CSR team 

#strategy #transformation #management systems #process optimization #supply chain

Hilke Patzwall

Senior Manager CSR & member of the CSR team VAUDE

#climate protection #energy transition #transformation #environment #management systems #key figures

René Bethmann

Innovations Manager & member of the CSR team VAUDE

#textiles #bioplastics #recycling #innovation

Miriam Schilling

Head of Human Resources & Organization VAUDE

#leadership # culture of trust #innovation #transformation #strategy #diversity

Anna Muckenthaler

Organizational Developer VAUDE

#transformation #innovation # culture of trust #leadership

Kerstin Törpe

Project Manager VAUDE Academy

#transformation #innovation # culture of trust #leadership

About us

Our references

About us

Our publications

Sustainable and Future-Oriented Economic Policy with a European Supply Chain Law

A. v. Dewitz and L. Fiedler in Business and Human Rights Resource Center: Towards EU Mandatory Due Diligence Legislation, 11/2020

Sustainable management makes us crisis-proof

A. v. Dewitz and S. Herrling in the member magazine Grüne Bayern, 09/2020

The future lies in the economy for the common good
A. v. Dewitz and L. Fiedler in Forbes, 22/07/2020
Courage suits us well!: Sustainable, humane, fair - with attitude to success

A. v. Dewitz, 2020

VAUDE Sustainability Report

VAUDE (Ed.), 2020

How Sustainability and a Culture of Trust Shape Entrepreneurial Success at VAUDE

L. Fiedler, F. Held and A. Elleke in Rethinking Strategic Management, 2019

Durch und durch nachhaltige Unternehmensstrategie bei VAUDE

L. Fiedler, in Sustainable Management, Developing Sustainability as an Excellent Management Approach, Englert, M .; Ternès, A. (Ed.), 2019 

VAUDE: Unternehmertum neu definiert – global, fair, grün und innovativ

A. v. Dewitz and L. Fiedler in CSR & Family Business, Altenburger, R. & Schmidpeter, R. (Eds.), 2018 

VAUDE – ganzheitliche Nachhaltigkeitsstrategie als Ausdruck von Respekt für Mensch und Natur

L. Fiedler in CSR and Fashion, Sustainable Management in the Clothing and Textile Industry, Heinrich, P. (Ed.), 2018

VAUDE - nachhaltiges Geschäftsmodell als Beitrag zu einer lebenswerten Welt

L. Fiedler in CSR and Business Models, On the Way to Contemporary Economics, Bungard, P. (Ed.), 2018

VAUDE Ecosystem - ganzheitliche und systematische nachhaltige Unternehmenssteuerung am Beispiel des Outdoor-Ausrüsters VAUDE

L. Fiedler in Measuring and Controlling Corporate Sustainability Performance - Basics and Practical Examples, Pape, J; et al. (Ed.), 2018

Die Rolle der Privatwirtschaft - Nachhaltige Unternehmen als Katalysatoren

A. v. Dewitz and L. Fiedler in Political Ecology (143), pp. 55-60, 2018

Ich liebe Veränderungen

M. Schwinn in Nur Mut, AT Kearney GmbH (Ed.) 2018

Nachhaltigkeit als Innovationsquelle

A. v. Dewitz in Top 100 2018 - Innovation Leader: The Most Innovative Medium-Sized Companies, R. Yogeshwar (Ed.), 2018

VAUDE: Werte und Vision als Kulturentwickler

F. Bongen in: Change Management 06/2017

Steps: Ideenmanagement trifft Vertrauen und Social Business

F. Bongen and J. Geissler in Ideenmanagementdigital, issue 01/2017

About us

Our portfolio

Consulting & support

Would you like to make your company or organization sustainable and fit for the future? Are you in the middle of a transformation? We are happy to accompany you in this transformation process.

Keynotes & panel discussions

Do you want to offer your audience refreshing impulses? Whether at conferences or in-house events, we are happy to enrich your event.

VAUDE Campus Tour

Have you always wanted to know what it looks like behind the scenes at VAUDE? When visiting our company headquarters, you will experience our culture, working environment and the production of bicycle bags up close and learn interesting facts about sustainable business at VAUDE.

Educational formats & materials

Would you like to delve deeper into the subject of sustainability and sustainable business or do you want to receive further training? Get to know approaches, methods and tools.

About us

You'll find us here

VAUDE Sport GmbH & Co. KG
Vaude Straße 2
D-88069 Tettnang

Interest aroused?

Get in touch with us now

About us

Your contact persons

Lisa Fiedler

Head of VAUDE Academy

Valery Hestermann

Controlling and Communication VAUDE Academy

Kerstin Törpe

Project Manager VAUDE Academy